Marketing Communications Executive – Group Protection Projects

Who We Are

At Cornmarket, we look after the financial wellbeing of public servants and their families. We’ve been focused on public sector employees for over 50 years, learning how to bring our clients the best financial services – from car, home, health and life insurance, to income protection, retirement planning and beyond.

As a team, we’re a lovely bunch. We work together and share ideas, skills and opinions.  You’ll get exposure to all areas of the business from marketing to sales, operations and compliance. There’s lots to learn but space to create great impact. If you’re passionate about your job, you’ll fit right in.

Role Purpose

This is an exciting role, spanning multiple facets of marketing communication, with a focus on delivering strategic Group Protection projects; specifically related to Income Protection and Pensions. The successful candidate will deliver high performing marketing campaigns and play a vital role in these large-scale company projects.

Within a vibrant Marketing team, this person will be responsible for the day-to-day execution of the projects’ marketing requirements and work closely with key stakeholders for the successful execution of Group Protection Automatic Access and Master Trust Pension campaigns.

Accountabilities of the Role

The successful candidate will:

• Manage and implement all aspects of marketing requirements for these projects, including automated email marketing campaigns, brochureware, website content, launch events, social content.

• Work closely with Client Services and our Union and Group partners to deliver effective strategic projects for Group Protection Auto Access programmes and Master Trust Pension Communications

• Execute strategic Salesforce campaigns, to optimise automation and segmentation for maximum engagement & conversions

• Develop an in-depth knowledge of the products that we offer, to clearly communicate the value of these products to our customers

• Work with internal designers to produce engaging content

• Analyse and continually monitor performance of campaigns to drive a cycle of fine tuning and testing for optimum performance

• Identify new marketing initiatives and best practices to drive engagement

• Ensure all communications throughout the lifecycle of the customer are developed with the customer experience in mind

• Distil complex product information into communications that are easily understood by and relevant for the customer

• Update website as required, ensuring content is optimised for SEO & customer experience, to maximise engagement

• Develop and maintain effective relationships with internal and external stakeholders, to ensure that work is carried out to a high standard, on time and within budget

• Monitor the market for industry trends and competitor activity

• Manage marketing budgets for relevant areas and ensure all activity is delivered within budget

Skills & Knowledge Required

• 3+ years in a fast-paced marketing environment

• Degree or similar qualification in marketing, digital, or media production

• Salesforce (or similar) experience in executing & optimising campaigns

• Experience managing and optimising marketing strategies

What We Can Offer You?

• Flexible working from home options as part of our Cornmarket Flex ways of working

• Significant investments in your professional development (e.g. insurance qualifications, professional qualifications relevant to your role)

• Annual leave (increases based on service)

• Flexi leave (option to take additional annual leave)

• Attractive & flexible pension contribution rates

• Health insurance or wellness subsidy

• Fully paid family leave types (maternity/paternity/surrogacy)

• Performance based bonus/commission

• Income protection

• Life cover

• Discounts on financial products

• Comprehensive health & wellbeing programme

• Employee Assistance Programme

• Active Sports & Social Club

Behavioural Competencies Required

Motivated, diligent, efficient and with a can-do attitude

Strong communication and relationship-building skills

Ability to stay calm under pressure & manage multiple projects simultaneously, to tight deadlines

Keen attention to detail, naturally creative & innovative, with a passion for marketing & measuring the effectiveness of campaigns

Takes initiative and responsibility for role, and is highly self-motivated

Resilient and hardworking team player

Equal Opportunities & Data Privacy Notice

Cornmarket is committed to building an inclusive workplace environment, We’re proud to be an equal opportunity employer, striving to create a welcoming environment. All qualified applicants will be considered for employment without regard to age, disability, ethnic background, family status, gender identify or expression, martial status, membership of the Traveller Community, national origin, race, religion, sexual orientation. We are also committed to providing reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please contact our Talent Acquisition Team. To review our data use practices, visit our Recruitment Data Privacy Notice.